Step back into early 2017, when pop maestro Bruno Mars redefined visual simplicity with his intoxicating, record-shattering video for "That’s What I Like." Ditching lavish Hollywood sets, Mars stands alone in a stark, white void, relying purely on his electric choreography and undeniable swagger. As he glides effortlessly, playful hand-drawn animations spring to life around him—turning every hip-swivel and finger-snap into visual magic. Co-directed by Mars and Jonathan Lia, this minimalist masterpiece proved that raw charisma beats mega-budget spectacle every time, propelling the track to the Billboard Hot 100 #1 spot and sweeping three Grammy Awards, including Song of the Year.
Time Capsule: 2017—To truly understand this release, picture the cultural landscape of 2017. The world was wildly obsessed with fidget spinners, glued to the rise of TikTok's predecessor Musical.ly, and drowning in the global phenomenon of "Despacito." Amidst a hyper-digitalized era dominated by trap beats and political tensions, Bruno Mars provided the ultimate funk-infused escapism. He single-handedly brought classic 90s-style New Jack Swing and silk-smooth R&B back to the absolute summit of pop culture, proving that timeless groove always reigns supreme.
Published on March 2, 2017, Bruno Mars - That’s What I Like currently holds the #44 spot in our global rankings with 2,548,962,620 total views and a steady daily growth of approximately 290,052 views.