On This Day In YouTube, October 29

Apple Engineer Loses Job After Daughter’s Video Of Using iPhone 10 Goes Viral

3,290,188 views Oct 29, 2017

The video shows Peterson visiting her father at Apple’s Cupertino campus. During lunch in the company cafeteria, her father allowed her to film and play with the unreleased iPhone X (referred to as the iPhone 10)

The Problem: Posting the video on YouTube, which featured the device and its unreleased details, violated Apple’s strict non-disclosure agreement (NDA).

The video quickly went viral (it now has over 3 million views only in this video), and her father was subsequently fired from his engineering position at Apple.

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